Wednesday, 21 November 2012
These are the images I shall consider when making the photo strip on my contents. These images are all from different festivals, V festival, Wireless, Isle of Wight, Bestival and Milton Keynes. From having a variety it will show that the magazine will not just focus on one festival, but a differentiation. The photo strip will go across the page and will act as a main focus.
Editing images
This is the original image, i feel that this portrays the festival vibe because of the pink lighting. Although she is not using mode of address, it is clear she is taking the camera, so her arm drags the eye of the reader towards her. The facial expressions show they are having a great time which is something I wanted to convey through this magazine. The shadows are slightly covering the girl on the left so to solve this problem I blurred the edges.
By blurring the edges it made the centre girl the main focus. It also enabled me to decrease the shadowing. I also used the 'warmer' effect to make it feel happier, I also found that this highlighted the main girl. The main image resulted as below...
Planning
I have changed my idea of my double page spread. I have decided to completely remove the idea of 'Sunset Festival' and decided to report on V Festival. I have chosen this, as this is a very popular festival among the people that would be a part of my target audience, so they will have a guaranteed interest.For my double page spread I will comment on the highlights of V Festival and include an 'exclusive' interview with David Guetta. This is someone who has a great influence on young adults, and was said to be the best performing act of V 2012.
Thursday, 8 November 2012
Planning- artist profile
The purpose of my double page spread is to enthuse the audience to go to the festival, which is being advertised. The context of the article will relate to the readers and shall give a positive representation and be persuasive to encourage people to attend Sunset Festival.
Sunset Festival is a weekend concert in Ibiza, which is a pun as it relates to the name of the festival. It has been running for 6 years now, so is an established and well-known festival. The double page spread will focus on a regular attendant of the festival go-er, and her experience, festival fashion as well as her guideline for survival. It will also contain the future line-up for the upcoming event of 2013.
Influences of main person focused on.
Likes: sun
socialising
shopping/clothes
music
favourite music genre: pop, R+B, indie
favourite artist: David Guetta
favourite food: takeaways
favourite drink:
Wednesday, 7 November 2012
Planning- semantic field
festivals
- hippie
- sun
- wet
- mud
- wellies
- camping
- rave
- crowds
- stage
- loud
- mellow
- chilled
- drugs
- alcohol
- fist pump
Saturday, 3 November 2012
Saturday, 27 October 2012
Production; free download
audience feedback on proposed free download
My free download is the song 'Gettin' over you- David Guetta'
My audience immediately recognised the song to be by David Guetta, a well known DJ who is famous for his great music.
They said that the genre of the song was pop/club but they also associated the song to festivals as he recently played this at V Festival 2012 aswell as other places where he has made appearances.
My audience immediately recognised the song to be by David Guetta, a well known DJ who is famous for his great music.
They said that the genre of the song was pop/club but they also associated the song to festivals as he recently played this at V Festival 2012 aswell as other places where he has made appearances.
Friday, 26 October 2012
Planning
I created my mood board on collage creator, as this allowed me to create borders around my images giving it a photographic effect. As my music magazine is going to be based on festivals, a variety of genres had to be portrayed therefore I have selected images of different artists to show this.Research- textual analysis of double page spread
Textual analysis of double page spread, taken from KERRANG! music magazine.
The features identified are codes and conventions which are often used within magazine double page spread. Therefore, this is something that i shall take into consideration when i produce my own double page spread.
Thursday, 25 October 2012
Research- textual analysis of Q magazine
The company receives its money through advertisement, Q magazine advertises on Bauer Media, it also advertises for many other popular brands, such as Kiss FM, KERRANG! and more.
It establishes the target audience for each media brand that they advertise, the reader profile of Q magazine is...
CLICK ON IMAGES TO ENLARGE
Tuesday, 23 October 2012
Research- textual analysis of NME music magazine
The
magazine I analysed was New Musical Express, commonly known as NME. This is a institutional aspect, according to the
LIAR concepts. The NME logo is recognisable,
therefore can be immediately seen and understood by the target audience. The logo also adds to the language aspect of LIAR, as the
colours and size of the font used makes it the dominant feature on the front
cover, as it stands out and straight away catches the attention of the reader.
The font on the whole of the front cover, in fact, is all bold and a
contrasting colour to the background making it clearly noticed.
The colours used are mainly white, yellow and red; all bright colours which is in fact the colours used on the contents page so this could be considered as a house colour. However, whilst looking through the remainder of the magazine the house colours seem to be black and blue, with elements of red.
The strap line of the front cover states 'NEW MUSICAL EXPRESS' which is the full meaning to the abbreviation of NME. NME is known as the masthead as it is the main title of the article.
The main image is of Joy Division, which is celebrity endorsement and also anchorage as he is the main feature within the article, we can tell this as it is the main cover line. The image used has no direct mode of address this is a feature used to attract the target audience to purchase the magazine. The image is also in black and white this is effective as it makes the text stand out but it also creates a mysterious approach to the magazine, making the reader want to read. 'WORLD EXCLUSIVE' is a tag phrase as it interests the audience into reading the article.
The right third of the front page contains the puffs. The typography is still bold and capitalised showing that they are also key features within the article. A freebie is offered at the top left-hand side of the article, this is known as a plug and is placed there to catch the readers eye.
In the left hand corner. There is a barcode, this is an institutional aspect as it shows the magazine is sold, it also has foreign currency which shows it is sold abroad. The website also adds to the institutional LIAR concept as this shows the audience is allowed to contact them. The date states the 15th of September 2012, this shows that the magazine is published weekly as the specific date is specified.
Audience is another of the LIAR aspects, NME has made a reader profile to show us their target market, this allows them to understand their readers. It is also used for advertising, this makes the money for the industry and covers many costs.
The colours used are mainly white, yellow and red; all bright colours which is in fact the colours used on the contents page so this could be considered as a house colour. However, whilst looking through the remainder of the magazine the house colours seem to be black and blue, with elements of red.
The strap line of the front cover states 'NEW MUSICAL EXPRESS' which is the full meaning to the abbreviation of NME. NME is known as the masthead as it is the main title of the article.
The main image is of Joy Division, which is celebrity endorsement and also anchorage as he is the main feature within the article, we can tell this as it is the main cover line. The image used has no direct mode of address this is a feature used to attract the target audience to purchase the magazine. The image is also in black and white this is effective as it makes the text stand out but it also creates a mysterious approach to the magazine, making the reader want to read. 'WORLD EXCLUSIVE' is a tag phrase as it interests the audience into reading the article.
The right third of the front page contains the puffs. The typography is still bold and capitalised showing that they are also key features within the article. A freebie is offered at the top left-hand side of the article, this is known as a plug and is placed there to catch the readers eye.
In the left hand corner. There is a barcode, this is an institutional aspect as it shows the magazine is sold, it also has foreign currency which shows it is sold abroad. The website also adds to the institutional LIAR concept as this shows the audience is allowed to contact them. The date states the 15th of September 2012, this shows that the magazine is published weekly as the specific date is specified.
Audience is another of the LIAR aspects, NME has made a reader profile to show us their target market, this allows them to understand their readers. It is also used for advertising, this makes the money for the industry and covers many costs.
The impression portrayed through this front cover is that the genre of the magazine is indie rock subculture. This is shown through the black and white image giving the front cover a indie vide and the colours used to convey rebellion.
Research- textual analysis of double page spread
Double page spread of NME magazine.

On this double page spread, the main feature is the main image dominating the majority of the page, this connotes that the article is focused on the artist (of whom is Lily Allen). A medium close up shot has been used in order for her facial expression to be identifed. The artist is using direct mode of address which would engage with the audience. Her makeup and hair indicate a indie rock/punk genre, as it gives a spikey outcome denoting the punk image. The clothes she is wearing is stereotypical of this genre. However, the reader receives a positive representation of Lily Allen as she portrays a confident front, which may be considered as anchorage to the headline.
The main headline also connotes this genre, as the format of the cut out words convey a rock vibe and denote rebellion, which also relates to the genre. The cut out words also, in a way, shows her confidence as it shows the artist is not afraid to be different. The headline is a pulled quote of Lily Allen interview spoke about in the main body text below. It has been used to engage the interest of the reader. The context of the pulled quote is quite interesting as the image suggests that she is an 'attention seeker' due to her confidence, and body language, however she denies that she is and states that she is 'just honest' which is not the same impact that is represented in the main image.
The bi-line below the headline gives extra detail on the interview, it gives the reader an insight on the main text. Although the typography is a lot smaller than the title, it still entices the audience to read on even more. 'Lily Allen' has been highlighted in the colour red to denote who the article is about.
The actual main body text is a very small font size, however the format of the layout is simple and easy for the audience to understand. The columns also add to the simplicity.
The main colours used are black, white and red. This provides the layout to be uncomplicated, as the colours contrast with eachother making it easier to attract the readers attention, as it is eye-catching. For example, the black is put on top of the white so that it stands out, and the same with the use of the red.
The double page spread features the usual codes and conventions of a magazine, such as the headline, bi-line, main image.
Monday, 22 October 2012
focus group
These three people will feature in my focus group. As they have a variety of preferred genres it will work well with the ideas of my magazine as it will involve more than one genre of music.

Ella Kilkelly
Age: 16 years old.
Education: Southend High School for Girls and sixth form.
Subjects: media, Sociology, English Language, Business and Economics.
Hobbies: sailing, shopping and socialising.
Music genre: hip hop and rap
Favourtie artist: Taylor Swift
How often do you buy a music magazine? i never have i usually look online if i want to be updated on music
Amy Oldfield
Age: 17 years old.
Education: Southend High School for Girls and sixth form.
Subjects: product design, sociology, spanish, business and economics
Hobbies: shopping, socialising, eating
Music genre: r+b, pop
Favourite artist: Rihanna
How often do you buy a music magazine? very rarely as i like a variety of music so will follow the charts to be updated. I also follow some musicians on the social networking site Twitter so this informs me on some of the latest news.
Jack Lawrence
Age: 16 years old
Education: Thorpe Hall and Southend High School for Girls sixth form
Subjects: media, product design, science in society, business and economics.
Hobbies: socialising
Music genre: dubstep, drum and bass, house music
Favourite artist: David Guetta
How often do you buy a music magazine? probably one a month as i like to keep involved in the music industry

Ella Kilkelly
Age: 16 years old.
Education: Southend High School for Girls and sixth form.
Subjects: media, Sociology, English Language, Business and Economics.
Hobbies: sailing, shopping and socialising.
Music genre: hip hop and rap
Favourtie artist: Taylor Swift
How often do you buy a music magazine? i never have i usually look online if i want to be updated on music
Amy OldfieldAge: 17 years old.
Education: Southend High School for Girls and sixth form.
Subjects: product design, sociology, spanish, business and economics
Hobbies: shopping, socialising, eating
Music genre: r+b, pop
Favourite artist: Rihanna
How often do you buy a music magazine? very rarely as i like a variety of music so will follow the charts to be updated. I also follow some musicians on the social networking site Twitter so this informs me on some of the latest news.
Jack LawrenceAge: 16 years old
Education: Thorpe Hall and Southend High School for Girls sixth form
Subjects: media, product design, science in society, business and economics.
Hobbies: socialising
Music genre: dubstep, drum and bass, house music
Favourite artist: David Guetta
How often do you buy a music magazine? probably one a month as i like to keep involved in the music industry
Friday, 19 October 2012
Thursday, 18 October 2012
final pieces; front cover and contents
The only changes I made from my original flat plan, for my front cover, is that is changed the puffs to be situated on the left third of the cover. I created a little banner to show the name of the school. and also used a tilted banner, to suggest importance of a puff. The only changes I made on my contents page is the use of the sponsorship logo as I felt the page looked a little blank.
Wednesday, 17 October 2012
Tuesday, 16 October 2012
flat plan of contents page
- The masthead of this page will be the 'contents'.
- The logo placed next to is a semiotic of the school, and is recognisable for the readers as they attend the school.
- The masthead on the previous page is also situated on this page except is smaller as it is no longer the main point.
- The date is also used on the contents to add to the institutional aspect of the magazine.
- The website and telephone number in the bottom left third allows the reader to contact the school.
- The pictures on the right third, will all be different represented the school in different but positive ways, these will also be anchorage of the text written in the left third.
Flat plan of front cover
- 'Achieve' is the masthead of my front cover, I have decided to use this word as it relates to school and also connotes that if you read this magazine you will achieve.
- The logo is a semiotic of the school, recognisable to readers.
- The date is established to show how often the magazine is published.
- The puffs will be situated along the right third of the page.
- the main image will be a mid-shot of a model using direct mode of address, to engage with reader and holding folders etc as these are semiotics of school.
Monday, 24 September 2012
Wednesday, 19 September 2012
Sunday, 16 September 2012
From studying the image above, it is clear that this is an polysemic picture, as i can interpret many different meanings through this one image. The image denotes that London is very picturesque and connotes that it has a great nightlife and is a very popular city.
It is most likely to be found in a travel/tourist magazine as from this one shot we can see the popular nightlife of the city of London, and it shows London in a positive light, we can also indentify many of the tourist attractions within London such as the London Eye, Houses of Paliarment, Big Ben and the River Thames. It could possibly also be found in leaflets and posters to promote tourism to the area. It would also be easily found on the Internet, Google images is where i found the picture and is a site frequently used worldwide, and London being such a well known city, it would be found without difficulty.
The picture is likely to be taken by a photographer, because the picture has been taken at night it has probably been taken for a tourist magazine to show how attractive London is at night, as opposed to a business magazine to show the industrial side of London, as they would more likely be shot during the day. The image would be taken to promote London and to show people and tourists London on a large scale.
In 2400, a historian would look back at this picture and denote that London was very popular with many tourist attractions. He/she could learn that the society we live in today involves a lot of industry and business related matters as from the images we can interpret that there is industries on the River Thames and obviously London itself.
This is a portrait image is of Kourtney Kardashian, Scott Disick and their child, Mason Dash. The shot has been taken in New York, by a paparazzi, it seems. The image captures a street in New York and the normal day life of others, however we can see they are interested in what is going on as they are staring towards the camera. From the surroundings in the picture, we can connote that the celebrity couple are just out doing their everyday thing, just under the eye of a camera. This tells us that celebrities act the same as us and do the same things everyone needs to do.
The couple are not posing, as they are walking, they look as though they are a little bothered by the picture being taken as Kourtney's head is down however, they also look as though they are used to the paparazzi always around them.
They are all wearing casual clothes, but no doubt they are designer; Kourtney is wearing Paige Premium boyfriend jeans.
Neither of the two are making any gestures but carrying on with the day, even with the paparazzi around them.
They are not really making any expression as they are just walking however with the head down of Kourtney Kardashian she looks as though she trying to ignore the shot being taken. From the picture we can understand that celebrities are just regular people like us, and i do think it is true as this image proves it.
Friday, 14 September 2012
Summary of Image Analysis
Summary.
Images surround us, they are made to be seen by someone. Images are easily produced and can be readily made on cameras.
Understanding visual codes- images have different meanings which we can understand through their visual clues. You have to be familiar with the visual codes to understand. Here are the 5 visual codes: expression, gesture, clothing, objects/background and technique. If you take a continually take pictures, they will form a narrative; this is called a sequence.
Storyboards are what film-makers use to plan their films. A storyboard is a series of pictures in the right order to give the right message or tell the right story.
Captions are words that go underneath the picture to explain what is going on. They can effect the way people view the picture.
The selection of a image is very important, as it has to create a particular point.
Cropping is the cutting off parts of a original picture. It allows the audience to focus on a particular area.
Stereotyping can sometimes cause controversy eg. 'sex stereotyping' as they contribute into believing women should not be interest in careers but be sexy, passive and innocent.
The objective of advertising images is to create a dream world, it is carefully constructed to get across the message required.
Thursday, 13 September 2012
School pictures.
This image is a midshot of two people having a conversation. It is clear from there facial expressions that they are happy as they are laughing and have big smiles on their face this connotes positivity.
This image shows a sign, however we cannot specifically understand the meaning, as it could mean to go up or to go forward. Therefore this logo is polysemic as we can interpret different meaning without a caption.
When we zoom out of the images we can see that the arrow means straight forward, as it is showing the direction of the fire exit.
This is also a midshot of two people, however in this situation their facial expressions and body language is different. From their positions it looks as though they are having an argument as they do not seem impressed with each other.
This is a negative image of the school. It makes the corridor look daunting as it is empty. however the light at the end of the corridor connotes hope.
This shot portrays the school in a positive light. The images involves a picturesque setting, and the natural sunlight adds to the positive atmosphere.
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