Evaluation 3- What media institution would distribute your media product and why?

Click on link to view some of IPC Media brands.

Furthermore, view Bauer Media Group webpage by clicking here.

If VOLUME is successful I may consider the future prospects such as an online magazine, and advertising through IPC Media in order to try and gain more readership. If I did in fact produce an online version of VOLUME, I would definitely make it interactive, for example on my contents where there is a photostrip I would make this feature flow through, so more pictures of inside content would be shown. If I wanted to advertise VOLUME, I would have to fulfil http://www.ipcadvertising.com/ an application which will enable me to advertise VOLUME elsewhere.

IPC already advertise for brands such as NOW, Marie Claire well-known magazines, which is hopeful considering how well they are currently doing, and maybe VOLUME can achieve this same status.

IPC Media do actually advertise for the music magazine NME.

If I actually wanted to advertise VOLUME, these are the people I would need to contact.
- Deputy Head - Creative Media Neil McSteen (020 3148 6707)

- Digital Brand Partnerships Director Andrew Sanders (0203 148 6716 )

- Digital Business Director Chris Dicker (020 3148 6709)
- Live Sales Executive Emma Martin (020 3148 6705)
- Classified Sales Manager Nicola Jago (020 3148 2608)
- Group Trading Director Kate Mackenzie (020 3148 3603)